Hannah Breyley
Staging a home can be considered an art, in fact there are entire professions dedicated to making a home look so irresistible, buyers might make an offer just based on the staging décor itself. In today’s competitive real estate market, the concept of home staging has become an important way for sellers to make their home more appealing. This process can assist potential buyers to envision themselves living in the home but also can help highlight the properties’ best features. Staged homes often sell faster and at higher prices compared to homes that are not staged. We will delve into the impact of home staging on the home selling process, touching on its benefits, techniques, and the psychological effects it could have on potential buyers.
Staging a home not only makes it look enticing, but it can create an emotional connection with potential buyers. From furniture placement to color schemes, to the use of natural light, buyers can immediately imagine themselves in your home the second they walk in. One way to help connect buyers to your home is to work on removing and decluttering personal items. It can be distracting for a buyer to imagine their own belongings and future in a home if they are over encumbered with too many personal items scattered about. Neutralizing the space can help a buyer visualize and project their own ideas. This ties in as one of the key elements in helping them reach a decision.
According to the National Association of REALTORS®, when staging a home, 20% of sellers’ agents reported an increase of 1% to 5% of the dollar value offered by buyers in comparison to comparable homes. This may not seem like a vast number, however, when considering all that goes into selling a home, numbers add up. A small percentage can lead to a larger overall profit. Putting in the work in the beginning will yield significantly better financial benefits for you as the seller. Hiring a professional stager can be a game-changer when it comes to selling your home. They have a trained eye when it comes to current trends, being able to highlight the best features of your property. A trained stager can come into your home and create a custom staging plan to not only suit your home’s individuality, but also its market. The cost to stage a home can range anywhere from $100 to $600 depending on your needs and size of the home. According to the NAR, 81% of buyer’s agents say staging helps their clients visualize life in a home. Investing in a professional will lead to faster sales and higher selling prices.
By making your environment more visually appealing and inviting, any buyer that walks through the door can more easily picture themselves and their family living in that home. The faster and easier they can make these decisions, the faster you will have your home sold and with higher offers. Humans are emotional creatures by nature, so tapping into those emotions will only help you in the long run. Alongside that, using someone with the knowledge and resources to aid in the staging process will be a wise investment for a homeowner looking to maximize their return. There are so many possibilities; do not be afraid to transform your property and unlock its full potential to help get the best out of your home-selling experience.